Clinically proven
ExerciseHealthNutrition

What Does “Clinically Proven” Mean in Advertising?

fruit sugar orange
HealthNutritionWeight Management

Is Fruit Sugar Bad For You?

body fat
HealthWeight Management

How Much Body Fat Should I Have?

Iaso Detox tea review
HealthNutritionWeight Management

Iaso Detox Tea Review

break-up letter to conspiracy theorists
HealthMind

An Open Break-up Letter to Conspiracy Theorists

fake news
ExerciseHealthHealth Calculators

Interactive Fake News Detector

golden unicorn
ExerciseHealthNutrition

Want to Lose Weight and Be Healthy? Then Stop Chasing Golden Unicorns!

HCG Diet Review
HealthNutritionWeight Management

HCG Diet Review: Does It Work?

skinnyfit tea review
HealthNutritionWeight Management

SkinnyFit Detox Tea Review

pyroluria myth
HealthNutrition

Pyroluria: Is It a Real Disease or Just a Myth?

skinnytabs review of marketing claims
HealthNutritionWeight Management

Skinnytabs Review

it works wraps review
HealthWeight Management

It Works Body Wraps Review

health bullshit detector
ExerciseHealthHealth Calculators

Interactive Bullshit Detector for Health Products & Services

carbohysteria
HealthNutritionWeight Management

Carbohysteria – An Open Love Letter to Carbohydrate

detox decision-making tool
Health CalculatorsNutrition

Detox Decision Making Tool

ExerciseHealthNutrition

37 Bullshit Health Marketing Phrases You Should Ignore

Flat Tummy Tea Teatox
NutritionWeight Management

Flat Tummy Tea Review

fit tea review
NutritionWeight Management

Fit Tea Review

Skinny Teatox review
HealthNutritionWeight Management

Skinny Teatox Review: Will It “Detox” You and Help You Lose Weight?

SkinnyMint Teatox Review
NutritionWeight Management

SkinnyMint Teatox Review | A Detox from Toxic Marketing

fitness expert
ExerciseHealthWeight Management

Is Your Fitness “Expert” an Expert or Just Full of Sh*t? Here’s How to Tell

fat loss secrets
ExerciseHealthWeight Management

Permanent Fat Loss Principles: The “Secret” is No Secret

crossfit-review
ExerciseHealth

CrossFit: An Independent Unbiased Review

cockroach milk superfood
HealthNutrition

Cockroach Milk: Superfood or Super Clickbait Headline?

slendertone review
Exercise

Slendertone Review: Slimming Your Waist Or Wallet?

doctor dietitians nutrition
Nutrition

Doctors’ Nutrition Knowledge: Settling the Doctor vs. Dietitian Debate

Neuro Connect back pain
ExerciseHealth

Neuro Connect Review | Can It Really Improve Balance, Control, & Strength?

Olivia Budgen cancer quack
HealthNutrition

“Health Coach” Olivia Budgen Goes Down in Flames After Cancer Comments on Instagram

personal trainer
ExerciseHealth

How to Choose a Personal Trainer – Using Science!

Liproxenol Review
HealthNutritionWeight Management

Liproxenol Max Review | Buyer Beware of Deceptive Marketing

athlete recovery sleepwear
ExerciseHealth

Under Armour Athlete Recovery Sleepwear | Review of Marketing Claims

ab circle pro review
ExerciseHealthWeight Management

Ab Circle Pro Review – Fat Marketing Claims Thin on Truth

zaggora hot pants review
ExerciseHealthWeight Management

Zaggora Hot Pants Review

HMB Supplement. Review
HealthNutrition

HMB Supplement Review | Big Claims and Flimsy Evidence

Body wraps review
HealthWeight Management

Body Wraps For Weight Loss: Do They Work?

laminate review
HealthNutritionWeight Management

LifePharm Global Laminine: Independent Review of Marketing Claims

spot reduction biosignature modulation
ExerciseHealthNutrition

BioSignature Modulation For Spot Reduction? Fat Chance

added sugar
HealthNutritionWeight Management

Is Sugar REALLY That Bad For You? An Honest Answer

wonder core smart review
ExerciseHealthWeight Management

Wonder Core Smart – Review of Marketing Claims

ApneaRx Review
HealthWeight Management

ApneaRx Review: Does it work?

SpinGym Review
ExerciseHealthWeight Management

SpinGym Review: Does SpinGym Work or Is It a Scam?

Ab Wave Review
ExerciseHealthWeight Management

Ab Wave Review: Fat Marketing Promises Thin on Truth

Althea distributor review
HealthNutritionWeight Management

Debunking Althea: In Defense of My Laminine Review

Calorad collagen supplement
HealthNutrition

Calorad Collagen Supplement Review

food labels deceptive
HealthNutritionWeight Management

Fibbing Food Labels Can Be Fattening Even If “Truthful”

chromium supplements
HealthNutritionWeight Management

Are Chromium Supplements Safe?

pyruvate supplements review
HealthNutritionWeight Management

Pyruvate Supplements: A Review of Marketing Claims

protein meat fish poultry
HealthNutritionWeight Management

How Much Protein Do Actually I Need? An Honest Answer

high protein diet
HealthNutritionWeight Management

High Protein Diets for Weight Loss? What You’re Really Losing

nutrition guru
HealthNutritionWeight Management

You Are What You Eat, But Careful Who Says So!

media health messages
HealthNutritionWeight Management

Interpreting Media Health Messages: Read Between the Lines

raspberry ketones supplements
HealthNutritionWeight Management

Raspberry Ketones Review of Marketing Claims

Caralluma fimbriata
HealthNutritionWeight Management

Caralluma Fimbriata Review: Is it Effective for Appetite and Weight Control?

Dr Bill Sukala

dr Bill SukalaThanks for your visit. I’m Dr Bill Sukala and I aim to help you live a better life by explaining the science of health, exercise, and nutrition in simple, understandable terms while exposing the pseudoscience, “alternative facts,” and deceptive marketing behind the latest health fads, trends, and gimmicks. Start here or click here to learn more about me. And don’t forget to join in on the conversation on my social media channels.

Scroll to Top