What is Iaso Detox Tea?
Iaso detox tea is manufactured by Total Life Changes, a multi-level marketing (a.k.a. direct sales, network marketing, or pyramid selling) company based in Fair Haven, Michigan in the United States.
The company has previously claimed its Iaso tea is a “world-famous all-natural cleansing drink” that can help you “lose weight, boost energy, improve mental clarity, and cleanse your internal organs” and that its “unique blend of nine ‘essential’ herbs rid the body of harmful toxins.” You can supposedly “lose up to 5 lbs in 5 days” by drinking 2 1/2 cups a day.
Bold yes, but is there any scientific evidence to substantiate such claims? Or is this all just marketing hype and hot air?
“Essential herbs?” Essential according to whom?
“Harmful toxins?” Which toxins?
“Lose 5 lbs in 5 days?” 5 lbs of what exactly?
The thing is, so-called “detox” products have a not-so-good reputation for being sold with ambiguous and suggestive phrasing which might fool you into thinking things that are misleading or just plain false.
In this August 2024 update, I note that Total Life Changes may have read my original Iaso tea review and removed most of the false and misleading marketing claims from their promotional materials. To their credit, it’s a change for the better because repeating bogus nonsense only helps solidify bad information in the minds of consumers.
It’s your responsibility to be an informed consumer and make informed purchasing decisions, which means evaluating all aspects of the product and the veracity of the advertising being used to sell the product.
Therefore, the purpose of this review is to cut through all the magical marketing and golden unicorns and give you the brutally honest, no conflict of interest, unvarnished facts about what is physiologically plausible and realistic, as well as information on ingredients, safety, pricing, refund policy, and consumer complaints.
Other detox reviews on this site
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Disclaimer: No conflicts of interest. This review is 100% independent and has no affiliate links.
Iaso Tea nutrition & ingredients
TLC claims Iaso Tea contains nine “essential” herbs to rid the body of “harmful toxins.”
Scary sounding stuff, but let’s be specific. What’s actually in the product and what are the effects of each ingredient?
Holy Thistle / Blessed Thistle herb
Holy thistle (a.k.a. blessed thistle, spotted thistle, or St. Benedict’s thistle) may exert anti-inflammatory and anti-cancer effects in the body. It has a mild diuretic effect which might make you pee more often.
Note: Both holy thistle and blessed thistle are listed as separate ingredients on the Iaso nutrition label, but on a different product sheet, they mention that holy thistle is also called blessed thistle (therefore the product would appear to have eight ingredients).
Persimmon Leaves
Persimmon leaves are rich in plant compounds known to protect against cardiovascular diseases, cancer, diabetes, and damage from chronic alcohol consumption. The leaves exert a diuretic effect which can cause more frequent urination.
Papaya
Papaya exerts a laxative effect on the body which may increase your number of bowel movements to prevent or relieve constipation.
The papain enzyme found in papaya may assist with protein digestion.
Malva Leaves
Malva leaves may exert anti-inflammatory and mild laxative and diuretic effects. It might help with irritation of the mouth and throat, cough, and constipation.
Marshmallow leaf
Limited evidence suggests that marshmallow might help relieve stomach ulcers, diarrhea, constipation. It may also exert a diuretic effect in the body.
Ginger
Ginger may exert a laxative effect on the body by stimulating the bowels and may be useful for upset stomach, gas, and diarrhoea. It may also stimulate appetite as well as promote fluid loss as a diuretic.
Myrrh gum
Myrrh is a sap-like substance that is derived from a tree in Africa and Asia and may exert anti-bacterial and anti-parasitic effects. It has also been used topically for wounds and infections and is used as a flavouring agent in foods and beverages.
Chamomile
Chamomile is commonly consumed in tea form and has been touted as a natural remedy for a multitude of health conditions. It exerts a mild sedative effect in the body due to the flavonoid apigenin, though the mechanisms for this effect are not well-understood. A 2010 study in Iranian women found that chamomile tea could help reduce menstrual discomfort. Preliminary research in rats suggests that chamomile may help with blood sugar control. A 2004 test tube study found it may help promote bone density.
Content plagiarism on the Iaso website
In my original Iaso review, I found a couple instances of what appears to be copy and pasted ingredient descriptions verbatim from WebMD and Healthline. As of 2024, this appears to have been removed from the website.
While plagiarising content might seem like no big deal, in my opinion, this gave me the impression they just threw together some tea ingredients, slapped up a website, populated it with lifted content from other health sites, and started marketing it to consumers.
Plagiarised from WebMD
In the myrrh example below, you can see that the exact same phrasing is used on the original WebMD article. And whoever copied and pasted the content (“FIRE THAT INTERN!) didn’t even bother to change anything, including leaving the parentheses.
WebMD source article
Plagiarised from Healthline
In the chamomile example below, as in the Web MD example above, you can see that the content is identical both in phrasing and punctuation.
Healthline source article
Analysis of Iaso marketing claims
In an earlier edition of this review, a careful scan of Iaso Tea’s marketing revealed a hodgepodge of ambiguous and open-to-interpretation claims with no scientific evidence to substantiate them.
While there is research on individual ingredients, a search of the PubMed scientific databases found no published studies on the end product to support any of the marketing claims.
The only hits for the search term “Iaso” appeared because the authors were affiliated with Iaso General Hospital in Athens, Greece, but the research topics had nothing to do with detox tea.
Claim 1: Lose 5 pounds in 5 days
This claim is deceptive and begs the question: 5 pounds of EXACTLY WHAT in 5 days?
It’s physiologically implausible that you could shed five pounds of STORED BODY FAT in five days.
Short of running a marathon every day for five days, lopping off a limb, or having liposuction, it’s unrealistic to think you’ll lose that much body fat in such a short period of time.
However, because the product ingredients have diuretic and laxative effects, you’re likely going to spend more time getting acquainted with your toilet.
Bottom line: while you might “lose weight” on the bathroom scale, it will likely be water and fecal weight rather than stored body fat.
Claim 2: Weight loss and weight management
Following on from “5 pounds in 5 days” above, specifically, what “weight” are you expecting to lose?
If you’re taking this product with the expectation that it alone will cause “fat loss” then you will likely end up disappointed.
Whether or not you use any “detox” tea, you still need to be making good food choices and maintaining a healthy overall lifestyle.
Any sustainable changes in body fat will occur over an extended period of time and will be due to your consistency in maintaining a healthy lifestyle.
Claim 3: Boost energy
The claim that you can “boost energy” is, at best, vague and ambiguous and can mean different things to different people.
Many “detox teas” rely on caffeine-containing ingredients to give users an increased feeling of alertness, much the same as a standard cup of coffee or tea.
However, based on the ingredients listed on the Iaso label, there does not appear to be any herbal stimulants which might make you feel more alert.
So you’ll need to specifically consider what your expectations are and how you define “boost energy.”
Claim 4: Mental clarity
As with “boost energy,” the phrase “mental clarity” is vague and undefined and could mean virtually anything to anyone.
It would be helpful if Total Life Changes was specific and defined exactly what “mental clarity” means.
Otherwise, this is just another suggestive ambiguous marketing gibberish left open to individual interpretation.
Claim 5: Improved skin
Just more ill-defined marketing jargon which really doesn’t give you any clear idea of what to expect.
“Improved skin?” Does this mean it will make your skin smoother? Reduce wrinkles? Reduce acne?
TLC, please be specific and explain how this can be objectively quantified.
Claim 6: “Gentle cleansing of your intestines and internal organs”
More baseless marketing gobbledygook.
Be specific? What does this even mean? How is this “gentle cleansing” quantified? Based on what objective research?
How do you know it’s “cleansing your intestines and internal organs?” Simply, you don’t.
Claim 7: “…nine essential herbs”
Again, more meaningless invented phrasing. “Essential herbs” according to whom?
While it’s true there are such things as essential amino acids, essential vitamins, and essential minerals, there is no such thing as “essential herbs.”
Claim 8: “…ridding the body of harmful toxins”
Really? Which toxins? Please name them and be specific.
Are we talking hexavalent chromium? Lead? Mercury? What?
If you spend some time looking around the Iaso website, you will notice that nowhere do they specifically identify by name which “harmful toxins” their product rids from the body.
The threat of “toxins” is a very common fear tactic used by health marketers to scare you into buying the product.
But rest assured, if you have two working kidneys and a liver, you have all the built-in detox fire power you need.
Check out my Interactive Detox Decision-making Tool.
Side note: In the legal troubles section of this article below, I discuss the 2015 lawsuit against Total Life Changes which found some of their products actually contained lead.
Claim 9: “a world-famous all-natural cleansing drink”
Just more bog standard marketing hyperbole you can ignore.
“World famous” according to whom?
The “all natural” claim is another common bogus phrase that tries to leverage on the myth that if it’s “natural” then it must be safe and effective (even snake venom, arsenic, and poison hemlock are “all natural” but that doesn’t mean you want them in your body).
Moreover, while the risk does remain low for most herbal products, you need to be aware that the risk is never zero and there have been reports of serious injury and death from products labeled “all natural.”
To be clear, I am NOT saying that Iaso tea is dangerous. I am simply making the point that, when it comes to marketing in general, you should never be lulled into a false sense of security by the phrase “all natural.”
Claim 10: “Supports the circulatory system”
What does this even mean? “Supports the circulatory system” how exactly? Be specific.
You know what else supports the circulatory system? Fruits and veggies, exercise, not smoking, and getting adequate sleep.
Claim 11: “Encourages healthy intestines”
“Encourages” healthy intestines? 🤦♂️
Summary of claims
Overall, the marketing claims made for Iaso tea are deceptive, misleading, physiologically unrealistic, and unsupported by any scientific evidence.
It’s not what what you’re being told. It’s what you’re NOT being told that matters.
The consistent ambiguity in each marketing claim leaves each marketing claim open to your own personal interpretation.
While it may be technically legal to phrase things this way (see below), in my view, it does raise concerns considering there is no publicly-available peer-reviewed research on the finished product in any medical journal to support any of the marketing claims.
FDA “Miranda warning”
Also notice that the product marketing is loaded with those pesky asterisks* which basically refers to the FDA Miranda warning: “*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.“
In other words, “we can make wonky claims as long as we’ve let you know they’ve not been vetted by any regulatory body.”
The syntax is always the same: make a questionable claim, then waive it away with an asterisk. “You’ll lose 5 lbs in 5 days…”
Translation: *Probably not.
A grain of truth
Ironically, after hitting you with a litany of confusing and ambiguous claims, the only straightforward honest thing I read on the website was in the fine print disclaimer at the very bottom of the website:
*This product supports a healthy lifestyle. Individual results are not guaranteed and may vary based on diet and exercise. We cannot and do not guarantee that you will attain a specific or particular result, and you accept the risk that results differ for each individual. Health, fitness, and nutrition success depends on each individual’s background, dedication, desire, and motivation. Always consult your healthcare professional before consuming any dietary supplement.
But here’s the thing. When you buy a product like, say, a lightbulb, you have a reasonable expectation as a consumer that when you install it and flick the switch, it is going to light up the room.
You don’t want to see a disclaimer that says “we cannot guarantee that you will attain a particular result” and “you accept the risk that results differ” for each lightbulb.
That said, if a company cannot, with reasonable confidence, assure that you will get a desired result, then those claims are deceptive and misleading – pesky asterisk or not.
About Total Life Changes
According to a Bloomberg listing, “Total Life Changes, LLC (TLC) is based in the United States and offers health, wellness, and beauty products. The company offers soap, hair oil, solution kits, gym bag, eye drops, body cream, and other personal care products. TLC serves customers worldwide.“
Contact details
6094 Corporate Drive
Fair Haven, MI 48023-1422
Phone 1: +1 (586) 630-5791
Phone 2: +1 (810) 471-3812
Website: totallifechanges [.] com
Iaso Tea retail price
To buy Iaso Tea in 2024, it costs $54.95 US dollars retail for a 5-pack.
However, once you’ve become a distributor, there is the option to purchase the products in bulk. The prices as of 2020 were as follows, but the updated 2024 bulk prices are either no longer on the website or are now only available after becoming a distributor.
- 10 pack – $99.95 USD
- 25 pack – $249.95 USD
- 50 pack – $499.95 USD
The only thing I found peculiar about the bulk pricing is that it does not yield a volume discount compared to the 5-pack.
In fact, if you do the math, the per unit price for the 5-pack, it’s $49.95/5 = $9.99. For the 50 pack, it’s $499.95/50 = $9.99 as well.
If someone can provide me with the updated bulk pricing, please email me.
Business opportunity
To become a Total Life Changes independent business owner in 2024, called a “Life Changer,” you just need to buy a starter kit (either digital or physical) for $59.95 USD (up $10 from $49.95 from the last edit of this article in 2021).
The starter kit includes:
- Product sample credits
- The top 5 product guide
- Physical samples (in standard kit)
- The product catalog
- The TLC brand & culture book
- The purple book
- The welcome letter
- Replicated retail website
- Online business management system
I did not see any conspicuous mention on the site that the prices become discounted once you’ve signed up as a product distributor, but presumably the commissions made on product sales which would offset what you pay.
However, if you sign up as a “Preferred Customer,” you can earn credits towards free products when you share them with other retail customers.
Income earning potential
In the interest of transparency, when it comes to the direct selling industry, there is a documented history of promoting inflated earnings potential, so it’s important to do your due diligence about what you can realistically expect to earn.
Hyped-up promises of high earnings, especially on social media, should always be thoroughly vetted. In the legal troubles section below, you’ll see that the FTC sent a warning letter to TLC regarding unrealistic health claims and earnings potential.
In the TLC earnings disclosure document for 2023, they state that, “Of the 30,119 LCs who were active during any portion of calendar year 2023 (as defined in the TLC Compensation Plan), 6,995 (23.2%) earned compensation and 23,124 (76.8%) did not earn any compensation.”
Of the nearly 7000 Life Changers that earned money, 74% earned between $1 to $250 on the low end and only 1/4 of 1% were earning at least $20,000 per year.
Refunds
According to the Total Life Changes website, there is a 30-day refund policy.
You can return products for a 100% refund (less shipping and handling costs) within 30 calendar days from the date of delivery.
You just need to print and complete the RMA form on the TLC website and return it with your product to:
6094 Corporate Drive
Fair Haven MI 48023
Products purchased through third-party websites such as Amazon, eBay, and Walmart are not eligible for a refund.
Iaso complaints
According to the Better Business Bureau (as of this writing), Total Life Changes has had 171 consumer complaints in the last three years, of which 157 were closed in the past 12 months.
The majority of complaints centered about problems with the product (74), delivery issues (58), and billing/collections issues (22).
On a positive note, the company holds an A+ rating so this would at least suggest that TLC is making an effort to resolve issues.
Legal troubles
Lead contamination
In December 2015, The Environmental Research Center filed suit against Total Life Changes for products adulterated with lead (full PDF here).
According to the document:
Ongoing violations have occurred every day since at least December 16, 2012, as well as every day since the products were introduced into the California marketplace, and will continue every day until clear and reasonable warnings are provided to product purchasers and users or until this known toxic chemical is either removed from or reduced to allowable levels in the products. Proposition 65 requires that a clear and reasonable warning be provided prior to exposure to the identified chemical. The method of warning should be a warning that appears on the product label. The Violator violated Proposition 65 because it failed to provide persons handling and/or using these products with appropriate warnings that they are being exposed to this chemical.
To be fair, this lawsuit does not mention Iaso Tea so I cannot say it applies to that particular product. Though I am concerned that the company would not internally test all of its products before allowing them to hit the market and remain so for three years up to the point of the lawsuit being filed.
As of 2020, I do not have any follow-up information on resolution of this case but, if any reader has information, please let me know so I can amend the article.
Iaso false COVID-19 treatment claims and earning potential
On April 24th, 2020, the United States Federal Trade Commission issued a warning letter to Total Life Changes stating that product distributors unlawfully promoted certain products on social media with claims they could treat or prevent COVID-19 and misrepresented that consumers who become Total Life Changes business participants are likely to earn substantial income.
Regarding product claims, the letter states:
It is unlawful under the FTC Act, 15 U.S.C. § 41 et seq., to advertise that a product can prevent, treat, or cure human disease unless you possess competent and reliable scientific evidence, including, when appropriate, well-controlled human clinical studies, substantiating that the claims are true at the time they are made. For COVID-19, no such study is currently known to exist for the products identified above. Thus, any coronavirus-related prevention or treatment claims regarding such products are not supported by competent and reliable scientific evidence. You must immediately cease making all such claims.
Regarding income earning claims:
Additionally, representations about a business opportunity, including earnings claims, violate Section 5 of the FTC Act, 15 U.S.C. § 41 et seq., if they are false, misleading, or unsubstantiated and material to consumers. Express and implied earnings claims must be truthful and non-misleading to avoid being deceptive, which means that claims about the potential to achieve a wealthy lifestyle, career-level income, or significant income are false or misleading if business opportunity participants generally do not achieve such results. Even truthful testimonials from participants who do earn significant income or more will likely be misleading unless the advertising also makes clear the amount earned or lost by most participants. Your business opportunity participants and representatives must immediately cease making all express and implied earnings claims that would be false or misleading to current or prospective participants.
Iaso Tea found to contain THC
Multiple class action lawsuits were filed against Total Life Changes in 2021 when their instant tea was independently tested and found to contain tetrahydrocannabinol (THC), the active ingredient in marijuana. While the product label states it’s derived from hemp and the THC content is 0.0%, users made claims of having failed drug tests, lost their employment, and were forced to use their 401K retirement accounts to survive until finding new employment.
A 2021 complaint by a woman on the Better Business Bureau website claimed that she actually felt high after having several sachets of the tea.
To be fair to Total Life Changes, the lawsuits are specific to THC found in their instant teas and not the original formulation. However, the fact that the company repeatedly denied complaints, stating their product was tested and couldn’t have THC in it, demonstrates what in my view is dismissive arrogance towards its customers. I would think any company would WANT to do a recall pending further investigation. But according to official court documents, TLC (the defendant) appears to have doubled down and actively concealed the THC content from consumers.
Take home message
Overall, the marketing for Iaso Tea is loaded with ambiguously deceptive and misleading claims and, to the best of my knowledge, there is no objective published evidence on the final product that substantiates a single claim.
I found a number of ethical issues including what appears to be plagiarised third-party content used on their website, numerous consumer complaints, and legal troubles surrounding adulterated products, false COVID treatment claims, and inflated earnings potential for would-be distributors.
In summary, given the numerous unsubstantiated marketing claims and ethical concerns, I do not support Total Life Changes nor recommend Iaso Tea.
Alexandro Castro
Saturday 18th of June 2022
I feel that it is completely unfair to judge any type weight loss aide without having tried it, or have someone else try it. I have not tried it but have spoken to numerous person who have and they all swear by it. Saying it is the best weight lost aide they have ever taken.
Trip
Friday 23rd of July 2021
First of all, GREAT article! So, where do I begin, first of all I CURRENTLY work here (Total Life Changes as an actual employee, not an MLM Peddler), during the pandemic the warehouse had THREE separate outbreaks, and we weren’t warned/notified until AFTER it was resolved, when they introduced the Raspberry Iaso Tea (*ahem* supposedly containing 0.0% THC, it was even written on the bag *ahem*) but we were told (in the CEO and COO eyes) people like Police Officers and Firefighters cannot consume this product simply because of the CBD in the product… WELL with a quick Google search of Total Life Changes, you can find a news report that has 3 different women WHO WERE FIRED FROM THEIR JOBS because of this product giving either a false positive/positive read on a drug test! You can also find their lawsuits online as well! Not to mention, some of our UPS drivers were fired for the same reason, simply because they were offered a free sample… People are losing their livelihoods because of this company and I hope they get EVERY cent they’re suing for, it sure would be a shame if Mr. Fallon and Mr. Licari had to sell their Lamborghinis to pay for their legal help! These people just want to make their customers “feel” healthy and energized, instead of just wanting to make them healthier and energized. The proof is in the fine print! Not to mention the SCUMMY “MLM” phrasing they use, they literally said they were an MLM in my orientation/training and I IMMEDIATELY knew that was a red flag, but I had no idea it could get worse. Also, apparently some of their products have trace amounts of LEAD and MERCURY?! Well now I can see why they aren’t FDA approved!
dhandai
Sunday 20th of March 2022
@Trip,
If you know all of this, why are you still working for them
Spice Queen
Thursday 27th of May 2021
Very enlightening, Bill. You have simply put the truth out there for those who care to read to understand.
I’m into natural options myself - I mainly consume straight from the plant/herb most of the time. These packaged MLM products amuse me.
LaKesha Sicari
Monday 15th of February 2021
I’ve seen the results multiple times from ppl I know,enough said,it’s hilarious doctors always have some negativity about healthy products,yet they will write a million prescriptions bcuz it puts $$$ in their pockets,y’all r hypocrites, prescription medicine kills more people than natural products,that’s a fact,poor doctors you all can’t make $$ off natural products that has been on earth since the beginning of time.
Michele
Sunday 18th of April 2021
@Dr Bill Sukala, Some of the points you make are valid and some are just frivolous. In my opinion that they plagiarized the descriptions of the ingredients. They are giving an explanation of an herb. Similarity to the other description... this takes away your credibility on this article. You have a valid point in stating that some of these companies may be in the $$ and not concerned about your health. How so? You are not providing anything to substantiate what you are saying either. Do you charge for your services and make money from your service? Do you benefit financially from your research? I think you were a bit harsh on the writer above. The comment made was that doctors write lots of prescriptions which is a fact. If you personally do not write prescriptions that does not take away from the validity of her comment. It means you have no medical background to make the comments. If you cant properly reply to a comment then dont write articles with a comment section. I too have a PHD.
Dr Bill Sukala
Tuesday 16th of February 2021
You're barking up the wrong tree with me. I have a PhD and I've never written a prescription for a pharmaceutical medication in my life. But none of that changes the fact that, while you might "lose weight" on some random detox product, the minute you can no longer afford to buy it, all that water and fecal weight quickly returns.
On an ironic and related note, you have no idea how many emails I regularly get from people telling me how some health product marketer ripped them off and they can't get their money back (i.e., automated, unauthorised charges on their credit cards). So while you're wasting your time railing against doctors and claiming they're "only in it for the money," the very companies you think are "helping" you "lose weight" are the ones that are strictly in business for the money. Your health is of little to no concern for them. But if you want to continue being the easy mark and handing over your money, then that's your problem.